Book of the Week: Super Brain Power

“Super Brain Power – 6 Keys to Unlocking Your Hidden Genius” is a business book by Jean Marie Stine.Super_Brain_Power
It has been published by Prentice Hall in 2000. The book has 320 pages.


  • People all have several kinds of intelligence, but IQ measures only one.
  • Build your verbal intelligence by reading widely and listening carefully.
  • One key first step to high verbal intelligence is learning to read without moving your lips.
  • Visual IQ was Sherlock Holmes’s claim to fame — learn to look and see.
  • Build your visual IQ by looking for patterns.
  • Creative visualization can help you conquer your fears.
  • Troubleshoot your logical IQ by re-considering decisions before you act.
  • Learn to spot logical fallacies and you will see right through fast-talking salespeople.
  • To build your creativity, do different things every day, and try to enjoy what you hate.
  • Master your body language because it is a powerful communication medium.

What You Will Learn
In this Abstract, you will learn:

  1. How the six distinct kinds of intelligence operate
  2. Which professions demand each of the different kinds of intelligence and
  3. How to build and strengthen each area of your intelligence

Most people use only 10% of the power of their brain. Your thinking ability resides in six kinds of intelligence: verbal, visual, logical, creative, physical and emotional. Each one has a different function but, even setting aside the promises of the breathless title and subtitle, this book offers growth in each area with a simple and healthy collection of mental exercises. Author Jean Marie Stine states that you can develop your full intellectual capabilities as well as tap into that unused 90%. And, you probably want to, given her observation that people with highly developed skills in these areas are more likely to succeed than people without them. Therefore, she recommends that you read, look attentively at the world, learn to think in an orderly manner, be aware of body language and use all your abilities. Every chapter contains an inspiring yarn or two, and some beneficial exercises. So, I suggest, start reading and learn to think in a whole new way. Imagine what you could accomplish if you could harness 100% of your mental powers.

Intelligence — It’s Not What You Think
Most people think intelligence can be measured by an IQ test. Yet the IQ test only measures one or two of your different kinds of intelligence. Logical intelligence is quite important on this test, as is verbal intelligence, because if you do not understand the language in which your IQ test is written, or if you don’t get all the nuances of the questions, you will not do very well on it. Many people score low on IQ tests and carry a lifelong burden — the burden of feeling dumb, stupid, subnormal and slow. Yet, the general IQ score misses many dimensions of human thought and fails to capture individual abilities. Although some parents and teachers may rely upon IQ scores to help them determine curricula and expectations, many educators and parenting pros have known for a long time that the IQ test does not measure the full range of a person’s innate intelligence. In fact, individuals have six distinct intelligences, almost as autonomous as if they were six different brains. They are:

  • The intelligence of words.
  • The intelligence of vision.
  • The intelligence of logic.
  • The intelligence of creativity.
  • The intelligence of the body.
  • The intelligence of the emotions.

The verbal, the visual, the logical, the creative, the physical and the emotional intelligences are all distinct from each other. Each follows its own rules and each requires a special kind of training. Build your intelligence in each area by focusing on specific skills that draw on your related abilities. Each kind of intelligence can be a competitive asset, but some professions value one kind of intelligence above all others. Varying occupations call for certain specialized abilities. For example:

  • Verbal capabilities are particularly important in certain professions, including journalism, advertising, hospitality, law, education and publishing.
  • Visual ability leads to success in the fields of engineering and mechanics, surgery, architecture, fashion and cinema.
  • Logic can carry anyone to the top in science, computers, mathematics, finance and administration.
  • Creative intelligence comes into play in art, photography, media, theater, dance, landscaping and music.
  • Physical intelligence counts in professional sports, trucking, police or military work, plumbing and carpentry.
  • Emotional intelligence matters in politics, psychology, management, negotiation, teaching and social work.

These lists are illustrative, not exhaustive. But how can you develop latent intelligence? You can build each kind of intelligence with specific activities and exercises.

The Intelligence of Words
Verbal intelligence is a key to success and prosperity. Although many people think that IQ tests measure logical intelligence and thinking skills, in fact IQ depends greatly on one’s ability to use words. Master the use of words and you will master your destiny. You will be able to write persuasive proposals, sell anything to anyone, look brilliant in conversation and social settings, win friends, express yourself with verve and clarity, and make even your rivals see things your way.

Simple techniques for building your word power include:

  • If you have a habit of only thinking of what you should have said after you’ve left the conversation, don’t despair. Keep a little notebook and write down the retort when it comes to you. Eventually, you’ll train your mind to use witty wordplay when, not after, you need it.
  • Work on crossword puzzles.
  • Play Scrabble.
  • Work your way up to reading more books. Pick a book that has been adapted for fi lm and is also available on tape. Start by watching the movie, then listen to the audiotape, then, finally, read the book itself. After you’ve done this a few times, you’ll be able to skip the movie and tape and go straight to reading books.
  • Practice writing clearly.
  • Practice talking.
  • Listen carefully to others and respond appropriately.

The Intelligence of Vision
Use these exercises to develop your visual ability:

  • Think in pictures.
  • Look at gardens, paintings and beautiful buildings.
  • Practice developing a photographic memory by glancing at things, then closing your eyes and trying to recall them in detail.
  • Imagine yourself performing an action — it uses many of the same muscles and therefore trains you almost as effectively as if you’d actually carried it through.

The Intelligence of Logic
To build your logical thinking abilities, try these skill-developing techniques:

  • Take your time and think before you speak.
  • Ask questions that invite people to elaborate and offer alternatives.
  • Try to build your mental skills by going to museums, watching educational television and spending time around high-technology users and experts.
  • Solve problems by first making the question clear and stating your objectives in reaching for solutions. Then consider various alternatives and the consequences of employing each strategy.
  • Learn about the various types of logical fallacies by reading a book on logic. Practice spotting the use of these persuasive and deductive techniques in your daily life.
  • Double-check your own conclusions by walking through the logic involved before you settle on a course of action.

The Intelligence of Creativity
Creative people aren’t fundamentally different from anyone else. They have just exercised their creative intelligence more actively. You can do the same thing. Try these easy steps to train your creative mind:

  • Vary your routine so you do something different or unusual every day.
  • Find something to like even in the things you detest.
  • Practice seeing things from someone else’s point of view.
  • Practice solving problems in your sleep — define the problem before you go to bed, then form an intention of solving it. Odds are, the solution will come to you in dreams. When it comes, write it down so you won’t forget it.
  • Learn to master the power of your ultradian rhythms, the cycles of mental energy that occur several times each day.
  • Try reversing your usual pattern or approach. Turn things inside out and see what happens.
  • The next time you need a creative idea or have a problem to solve, brainstorm with other people so that you consider a variety of conceptual approaches.

The Intelligence of the Body
A lot of people think of the body as brutish and stupid. Nothing could be farther from the truth. Physical intelligence helps you work longer, smarter and more sensitively. It helps you use body language to communicate — and makes you better at interpreting the body language of others.

Here are some simple exercises to develop your body intelligence:

  • Lie down, take deep breaths and focus your attention on each part of your body. Listen to your feet, your legs, your abdomen and so on, and learn what they are trying to say to you.
  • Lift your arms above your head slowly; lower them.
  • Step to the right with your right leg, then to the left with your left leg.
  • Pay close attention to other people’s bodies, facial expressions, posture and gait. As you observe, think about what they are saying with their bodies.

The Intelligence of the Emotions
Emotional intelligence can make the difference between a successful career and an ignominious, insecure series of short-term, dead-end jobs interrupted by long stretches of fearful unemployment. The ability to understand people and work with them is pivotal in almost every professional setting.

To develop your emotional sensibility, try the following:

  • Think about what makes you feel bad; face it, know it.
  • Think about what makes you feel good; face it, know it.
  • Let your feelings teach you.
  • When something upsets you, stop and examine your emotions. Why are you feeling unhappy or angry?
  • When something delights you, also stop and examine your emotions. Why are you happy? What is satisfying or pleasing you?
  • What would you do if the worst thing you can imagine happened? Think of it carefully, plan your response and you will come closer to eliminating that fear.
  • Visualize the best thing happening. Relish anticipating a great outcome.

Developing your six intelligences will make you a success at work and in life. These exercises can make you the beneficiary of your full mental abilities.

About the Author
Jean Marie Stine has written more than two dozen nonfiction books including Double Your Brain Power, It’s All In Your Head: Amazing Facts about the Human Mind, The Best Guide to Motivation and Writing Successful Self-Help/How-To Books. She conducts seminars on brain power, speed learning and business writing.

If you liked what you read, feel free to directly order the book here.

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