More than any other situation Change is about cooperation and collaboration. No matter if your company is in serious trouble or just wants to find a new way to line itself up – it always needs people to initiate, moderate, steer, coordinate and live that Change.
So what? The problem is that often people simply don´t know how to cooperate. Of course people cooperate on a daily base, but this is mostly routine, it´s like a form of vegetative state. Change causes different needs and different needs urges people to modify their behavior.
Over years I have collected several “Creativity Techniques” to support Cooperation between people – not only in times of Change. It is always better to be prepared than surprised…
What are Creativity Techniques?
Creativity techniques are heuristic methods to facilitate creativity in a person or a group of people. They are most often used in creative problem solving.
Generally, most creativity techniques use associations between the goal (or the problem), the current state (which may be an imperfect solution to the problem), and some stimulus (possibly selected randomly). There is an analogy between many creativity techniques and methods of evolutionary computation.
In problem-solving contexts, the random word creativity technique is perhaps the simplest such method. A person confronted with a problem is presented with a randomly generated word, in the hopes of a solution arising from any associations between the word and the problem. A random image, sound, or article can be used instead of a random word as a kind of creativity goad or provocation.
Criteria for Idea-Finding Potential
The focus and content of a problem statement can be adjusted and developed in a variety of ways. However after the development stage it is valuable to ensure that the way it is expressed will support the workings of the problem solving method you are using.
Isakesen, Dorval and Treffinger (1994) developed this straightforward checklist, which is supportive of this procedure:
- Does it show the way to lots of ideas?
- Is it the question about which you want to find ideas?
- Does it locate the ownership clearly?
- Is if affirmative in its orientations?
- Is it free of criteria?
- Is it stated briefly and clearly?
If the statement appears to falter on any criteria, perhaps you can modify it to reinforce its effectiveness for gathering ideas. See also the CATWOE criteria.